Page 11 - BEQ Magazine Iss 21 rev01072022
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B CORPS


           equity,” she says. “So, we have to recognize   from her team, B Lab called on business   TO WATCH
           that the B Corp system is not accessible to   leaders to commit to anti-racism, and com-
           everyone — it’s missing some people. And   mitted itself to justice and anti-racism. In   For examples of Certified B
           we are working on those things, bringing   July 2021, B Lab updated its stakeholders on   Corps making the biggest
           in more equity pricing, and mentor pro-  the organization’s own progress.     impacts in their communities,
           grams and other access                                “The world and the B    for their customers, on the
           points.”                                            Corp movement are now     environment, through their
             She would like to                                 in a very different place   governance and for their
           see more minority- and                              than when the initial     workers, check out B Lab’s 2021
           LGBTQ-owned compa-                                  requirements for the      Best for the World list .
           nies earn certification.                            certification were devel-    B Lab doesn’t have a specific
           “More of us!” she says.                             oped approximately 14     listing of minority- or LGBTQ-
           “We recognize that                                  years ago,” Williams      owned Certified B Corps., but
           this  movement  tends                               says.  “There  is  growing   Williams points to these as some
           to lean toward homo-                                consensus and urgency     of her favorites that are doing
           geneity.  We recognize                              to take action on the cli-  good while doing business:
           that, and we are doing                              mate  emergency.  There
           something about it.                                 is a global health pan-      Apiary Studio
           We are re-centering                                 demic threatening our        Ecodeo
           our conversations to                                own and our loved ones’      Equator Coffee
           start with justice as                               health and well-being,       Fairware
           the first building block                            and  a  consequential        Geek Girl Tech
           — to ask the question,                              economic crisis. People      Keap
           ‘Why?’ and be willing                               are taking to the streets    LimeRed
           to listen. Believe victims. Believe women.   all over the world to demand racial justice   Mightybytes
           Believe trans history. Believe people of   and meaningful action to dismantle white   The Myers-Briggs Co .
           color. We are making systemic changes to   supremacy.  There  has  been  no  greater   OneSeventeen Media
           our standards and our governance that we   moment  of  awareness and  recognition  of   Out Leadership
           believe will continue to drive equity from   the need to reset our economic system to be   Provoc
           within.”                             more inclusive, equitable and regenerative,   Publish Your Purpose Press
             Here’s  an  example:  In  2020  in  a  state-  and no greater expectation for businesses to   Sweet Livity
           ment authored by Williams with support   play a positive role in these changes.”   TMI Consulting
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